Most answers to this question are a sales funnel with a calculator on top. Here’s the honest version: what Australian agencies charge, what we charge, and exactly what decides it.
Pitch your idea free — get a fixed quote See what it costs →Typical 2026 Australian ranges from published price guides. The last row is us.
| Route | Typical cost | The catch |
|---|---|---|
| Australian app agency | A$30,000–$80,000 simple · A$80,000–$150,000 mid-range | A$120–$250 an hour; months of process; changes billed by the hour |
| Freelance developer | Hourly, open-ended | Quality varies wildly; you carry the project risk |
| DIY AI builders | A$300–$600 a year in credits | Credits burn per attempt; the total cost of a working app: nobody will tell you |
| Launchr | US$149 / $299 / $599, fixed | Free pitch first, including “don’t build this” |
We build web apps that work on any phone, not native iPhone or Android apps, and we say so before you pay. In Brisbane? App development in Brisbane, same prices, local team.
One clear job, done properly: a landing page with a working contact or booking form, a calculator, a menu, a portfolio.
An app with a brain: a booking system, a directory, a members area, a small shop. Logins, a database, real information flowing.
A working first version of the real thing: accounts, payments into your own Stripe, dashboards. A genuine v1 you can put in front of paying customers.
Bigger or first-of-its-kind? We scope it to spec, because pretending US$599 covers a multi-sided platform wouldn’t be honest.
Every build starts with a free pitch: a board of specialists stress-tests your idea and returns an honest verdict, ship it, pivot it, or kill it, plus a fixed quote if it’s worth building. No card required.
Free, no card. Talk or type. The board reads your pitch and shows exactly what we will build, and the price.
One price, known before you commit. Pay once and the Agents start.
A working preview, usually the same day. Change the wording, colours, fonts and pictures yourself. Sign off.
Download the code and point your domain at it, or we host and care for it from US$19 a month.
You’re not renting a room of A$200-an-hour developers. You’re hiring a factory: a team of Agents that design, build, security-check and ship, with humans holding the quality bar. We publish our real production numbers, run our own businesses on the same factory, and show every build live. Already have a half-built app? That’s a finish or a fix, not a build, from US$29.
Australian agencies quote A$30,000 to A$80,000 for a simple app and A$80,000 to A$150,000 for a mid-range one, at A$120 to A$250 an hour. Launchr builds web apps, not native apps, at fixed prices known before you commit: US$149 simple, US$299 standard, US$599 complex. Checkout shows Australian dollars.
You can start one free on a DIY AI builder, and most people who do end up paying A$300 to A$600 a year in credits for a draft they are still fixing. Here the pitch and the board’s plan are free, with no card, and the finished app is from US$149.
Most apps never make a dollar, which is why the free pitch matters: the board tells you ship, pivot or kill before you spend anything. If it is worth building, you own the app, the code and the revenue. Your customers pay into your own Stripe. We take no revenue share, ever.
No. We build web apps that open on any phone, can be added to the home screen, and never need an app store. If your idea genuinely needs a native app, Rob says so at the pitch and you are not charged.
No. You pay once and own everything. Optional Run plans, hosting, upkeep and watchful eyes, start at US$19 a month, and you can leave any time and take everything with you.
The working app, branding and identity, launch (domain, hosting, the lot), included revisions, and full ownership: code, accounts and revenue. Verified running end to end before you approve it.
Because an honest ’don’t build this’ up front is cheaper for everyone than a doomed build. The board’s verdict, ship, pivot or kill, costs you nothing and takes minutes.
Then you don’t pay. A human developer looks at it first, and if it still can’t be made right you get an easy refund: one email, and we cover the cost of making the claim. Every build ships only after being verified running end to end.
Australian market figures are typical 2026 ranges from published price guides, not a promise about any one provider. Prices in USD; checkout shows Australian dollars. Full terms: Terms of Service.
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